Mr. Dennis McKinley leads the Atlanta-based branding company Detroit Equities, which runs the Atlanta-based businesses
CRU Hookah Lounge and the
Original Hot Dog Factory. He’s also owner of NYAK Cognac, which is now the fastest-growing cognac brand in U.S. history.
Currently, he helps entrepreneurs and small businesses build their brands through strategic investments, and some of his previous background experience also includes real estate, e-commerce, and product development. At the Bar & Restaurant Expo, McKinley will discuss the importance of brand partnerships, crowdfunding, franchising and getting investors.