Bar & Restaurant Expo 2022

Over 40% of people learn about food and drink opportunities online: apps, review sites, social media, search results and more. Are you confident that your bar or restaurant is among the opportunities they'll discover? If you answered "Yes" then you can skip this session. If not, read on.

“If you build it, they will come” just doesn’t cut it. Having great cocktails, the ideal floor plan, or a perfectly managed inventory doesn't cut it either. Those things are great, but they don't amount to anything if people don't know about them.

This session, lead by the executive team at Licensed to Distill, is about two things:
1. How to bring your bar or restaurant to life online with creative content
2. How to use digital advertising to increase new customer acquisition, current customer frequency and sales volume

This will be a zero-fluff, all-nuts-and-bolts hard look at what you need to be doing in the digital space to stand out and grow. While this session will be framed primarily for bar and restaurant owners and managers, there will also be plenty of value to be had for owners/managers of small brands and even bartenders looking to build their personal brand.