Monday, March 21 • 2:00pm - 2:45pm
You’re Missing 40% of Your Customers: Digital Advertising for Bars and Restaurants

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Over 40% of people learn about food and drink opportunities online: apps, review sites, social media, search results and more. Are you confident that your bar or restaurant is among the opportunities they'll discover? If you answered "Yes" then you can skip this session. If not, read on.

“If you build it, they will come” just doesn’t cut it. Having great cocktails, the ideal floor plan, or a perfectly managed inventory doesn't cut it either. Those things are great, but they don't amount to anything if people don't know about them.

This session, lead by the executive team at Licensed to Distill, is about two things:
1. How to bring your bar or restaurant to life online with creative content
2. How to use digital advertising to increase new customer acquisition, current customer frequency and sales volume

This will be a zero-fluff, all-nuts-and-bolts hard look at what you need to be doing in the digital space to stand out and grow. While this session will be framed primarily for bar and restaurant owners and managers, there will also be plenty of value to be had for owners/managers of small brands and even bartenders looking to build their personal brand.

avatar for Jeremy JF Thompson

Jeremy JF Thompson

CMO, Licensed to Distill
Prior to joining Licensed to Distill as Chief Marketing Officer, Jeremy JF Thompson served as the Director of Marketing for Tales of the Cocktail, and has spent the last 15 years as a spirit-industry marketing strategist and consultant in New York and New Orleans.   He’s an INTJ... Read More →
avatar for Jabin Troth

Jabin Troth

CEO, Licensed to Distill
As the old adage goes, “when you do what you love, you’ll never work a day in your life.” No one embodies that ideal quite like Jabin Troth. Founder of the world’s largest craft cocktail community and the creative mind behind the content, Jabin is a natural influencer and... Read More →

Monday March 21, 2022 2:00pm - 2:45pm PDT
LVCC South Hall, Room S220